Zillow is now firmly in the home mortgage business with their recent launch of Zillow Home Loans. Late last year, HousingWire reported that Zillow had acquired Mortgage Lenders of America. Now they’re reporting that they’ve rebranded the operation and will finance home buying & selling through their just announced Zillow Home Loans. HousingWire says it is the latest move in a two-year effort to reshape how Zillow conducts its business. Recall that last year Zillow also got into the home-flipping business with its Instant Offers platform. Indeed…
“…Since our inception, Zillow has been empowering people with information and resources to make smarter real estate decisions, including helping borrowers shop for the best lender and loan for their new home,” said Erin Lantz, vice president and general manager of mortgages at Zillow.”
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